What’s the difference between coated and uncoated paper stock?

Coated paper, which is generally more expensive than uncoated paper, has a coating on it to make it smooth and less porous. It can range from high gloss to matte, and is more resistant to wear. Printing generally appears brighter and sharper than on uncoated paper.

On the contrary, uncoated paper is less smooth and more porous, absorbing more ink than coated paper. However, uncoated paper is often utilized for “elegant” projects such as college booklets, restaurant menus, or identity packages because of its textured, matte look.